In part 1 – Use the PACE approach – I showed how you can start to engage an audience before you even speak. To do that, you can make your talk’s title meet these 4 criteria, so it’s:
- P Personal
- A Actionable
- C Conversational
- E Emotional
In this post, you’ll see how to make your whole talk personal – to keep people engaged.
By that I mean using your content to connect with each person in your audience. As people are generally most interested in themselves, one of the best ways you can connect with your audience is to show clearly that you’re focused on them. After you do that, another great way to connect with and therefore engage people is to use genuine emotion.
So, how can you do those things to make your whole talk personal? Well for a start, try these 4 tips, which are arranged roughly from most to least audience-centred: